June 12, 2005

Section: Local State

Page: 1C, 2C

 

BUSH BEWARE: Blagojevich compiling his own 'isms' Analysis: Governor a man of his words

AARON CHAMBERS; Register Star Springfield Bureau

Rockford Register Star

 

SPRINGFIELD -- Rod Blagojevich captured the moment when he sauntered into a meeting with George Ryan in December 2002, a month before he was sworn in as governor.

"I'm going to see the de facto governor," Blagojevich cheered before disappearing into the governor's Statehouse office to discuss the transfer of gubernatorial power.

 

Blagojevich delights in the power of words. He picks those sure to engage the media and, by extension, the public. He picks the ones with punch.

 

He uses words to reinforce his message of reform and his image as a regular guy. He uses them to depict himself as a leader staring down the great challenges of his time. And he uses them, perhaps not deliberately, to position himself on the edge of political convention.

 

The comment before the meeting with Ryan embodied Blagojevich's energy and enthusiasm for language. It was colorful. And like so many of the Chicago Democrat's remarks, it was awkward.

 

Ryan was not the de facto governor. He was the de jure governor.

 

"Life isn't a TV show. Life isn't a movie set," said Deputy Gov. Bradley Tusk, the governor's chief in-house adviser.

 

"There are times when you say things that are perfect lines and you're proud of yourself, and there are times where you think of a comeback an hour later. To Rod's credit, I don't think he comes off like someone with a perfect sound bite all the time."

 

Illinois on its toes

 

Blagojevich is seldom without a provocative comment. In 2 1/2 years as governor, he built a reputation as a man who might say anything, however bizarre.

 

When he bought a steer named Flushy at a state fair auction last summer, he said his natural resources director suggested they make a game of hunting the ruminant.

 

Blagojevich said that, as governor, he probably would get the "best first shot." Still, he said such a hunt would be unsportsmanlike and wouldn't happen.

 

"Can you imagine? We'd take him down to Pike County and just kind of let him loose," Blagojevich said. "We'd all kind of get dressed up in those fatigues, in the camouflage, and we go out and there's stationary Flushy just kind of standing there."

 

When Democrat Barack Obama ran successfully for the U.S. Senate against Republican Alan Keyes last fall, Blagojevich said he dreamed that he helped Obama change a tire on a cab escorting Obama.

 

"So as Barack and I are fixing that taxi cab and the security detail is getting more and more nervous about security," Blagojevich said, "the taxi-cab driver gets out of the taxi cab, and it was Alan Keyes."

 

The governor's critics say he doesn't appear to contemplate the implications of his words.

 

"I just think sometimes he says things without really thinking," said Senate Minority Leader Frank Watson, R-Greenville. "I don't know that he means anything by what he says other than it comes out and can be damaging."

 

The governor's supporters say he's just saying what's on his mind.

 

"It's part of the reason we've been friends for many years," said Rep. Jay Hoffman, D-Collinsville. "When you discuss an issue, he doesn't sugar-coat it. He's blunt and honest about it."

 

On time and in context

 

Successful delivery of a rhetorical device, especially humor, depends on proper timing and context. At least that's the case if success is defined as evoking a favorable response from a group of people.

 

"A bunch of college students are going to find dead baby jokes hysterical," said Anne Libera, artistic director at The Second City comedy club's training centers. "The neonatal nurses? Not so much."

 

But Blagojevich appears to speak without deference to conventional standards. In mid-May, he referred to his own "testicular virility" as the trait that helped him make tough decisions like temporarily closing a landfill run by a distant relative of his wife.

 

The comment ignited a firestorm among legislators, particularly women and Republicans, who said it was unbecoming of the state's chief executive.

 

"I thought it was just vulgar and stupid," said Sen. Christine Radogno, R-Lemont.

 

During his annual prayer breakfast two days later, Blagojevich compared President Bush with the emir of Qatar -- two heads of state who recently visited the Abraham Lincoln Presidential Library and Museum in Springfield.

 

"They both come from big oil states," Blagojevich said. He paused, then continued, "But President Bush has only one wife."

 

The joke drew little laughter. Apparently sensing the faux pas, Blagojevich offered this aside: "I probably shouldn't have said that."

 

Libera said a politician's challenge is to speak in a context broad enough for the masses. She noted few pols are known for successful public jokes because, to be funny, one must dance on the edge.

 

"That testicular virility comment probably would not have passed anybody's notice in a group of guys in a back room," she said.

 

"But there's a whole bunch of women out there."

 

Blagojevich said the media trivialized his "testicular virility" remark. He said ordinary folks understood he was referring to the fortitude to fight for the public interest and against negative forces. He called it "complete baloney" to suggest the phrase excluded women or was inappropriate.

 

"I think the people get it," he said. "I think the people understand what that means."

 

Building 'people bonds'

 

Blagojevich does go out of his way to connect with ordinary folks through rhetoric. He campaigned in 2002 as a populist and has not stopped using that platform.

 

He routinely talks about the Chicago Cubs, using baseball analogies to explain policy matters. He's also fond of chatting about Elvis; early in his term, Blagojevich habitually began public appearances with references to Elvis or his songs.

 

"I've always believed the thing that serves a politician best is identifying with people, gaining their trust and confidence," said former Republican Gov. Jim Thompson.

 

"It's what I call people bonds -- common experiences shared by the politician and members of the public so the members of the public can say, 'Hey, he's like me. He's a regular guy. I'd like to have him as a neighbor.' "

 

So does talking about Elvis endear people to Blagojevich?

 

"I suppose there are a lot of Elvis fans out there," Thompson said. "It depends on how much you lean on Elvis and what the occasion is, because rhetorical devices work differently depending on the occasion."

 

Blagojevich also leans on buzz terms to perpetuate his message. While Bush spoke of the "axis of evil" and President Reagan spoke of the "evil empire," Blagojevich speaks of the "old way."

 

The "old way" refers to the era of Ryan, a Republican facing trial on public corruption charges. It also appears to refer to all things that could potentially cast Blagojevich in a negative light.

 

Moreover, Blagojevich has not hesitated to vilify other officials or institutions to reinforce his own positive image. When he wanted to take over the State Board of Education, he called it a "Soviet-style bureaucracy." When he wanted to hike taxes on Illinois businesses, he said they were taking advantage of "tax loopholes."

 

Last summer, in the midst of a protracted battle over the state budget, House Speaker Michael Madigan, D-Chicago, complained that Blagojevich's "PR view" pervaded even closed-door meetings with legislative leaders.

 

"There are times when the governor is talking to us and we come to the view that it's like watching a TV screen," Madigan told the State Journal-Register.

 

But Tusk said Blagojevich is simply packaging his message in terms that matter to the public.

 

"The question is, who are you talking to?" he said. "Are you talking to the guys directly in front of you scribbling on their pad, and trying to win their approval? Or are you trying to talk to the people out there, whom you serve, and talk about the issues that they care about?"

 

Poking fun at himself

 

Blagojevich routinely employs a time-honored rhetorical device -- self-deprecating humor -- in his efforts to connect with regular folks. Specifically, he pokes fun at his own academic career.

 

During his 2002 campaign, he said during a debate that he scored a D in algebra.

 

In May, while on stage with Bush at the dedication of the Lincoln Presidential Museum, Blagojevich announced that he scored only an 18 on his ACT. The comment was directed to Mihan Lee, a high school student who had just read her award-winning essay on freedom.

 

"If I can be governor of Illinois, Mihan, you can be president of the United States," Blagojevich said.

 

In 2003, when Blagojevich was confronted with questions about the constitutionality of a policy maneuver, he told reporters he earned a C in constitutional law when he was in law school.

 

He said he had trouble finding the law library.

 

Tusk said ordinary folks appreciate Blagojevich's self-deprecating nature.

 

"They're used to seeing politicians who like to talk about how important they are," Tusk said. "And I think it's somewhat refreshing for a politician who will not try to impress everybody and is happy to make a joke at his own expense."

 

Not everyone is amused. Belvidere schools chief Don Schlomann said such remarks can diminish the importance of education.

 

"We're always striving to have children push as far as they can," Schlomann said. "And when they see people in leadership say, 'Education really didn't matter all that much,' that can at times hurt."

 

Feeling good

 

If Blagojevich is in pursuit of an over-arching rhetorical theme, it appears to be that everything is under control.

 

His way is the "new way," he says. He talks of "change" and leading Illinois into a "new day."

 

When the state's auditor general in April cited Blagojevich's chief administrative agency for myriad accounting irregularities -- including its failure to substantiate $600 million in expected savings -- the governor dismissed the conflict as a "prizefight between accountants."

 

At the close of the Legislature's spring session on May 31, Blagojevich brushed aside complaints about the budget fix he and his fellow Democrats engineered. They had diverted $2.3 billion from public pension systems over two years to free up cash to balance the budget while increasing state spending.

 

Blagojevich boasted that the spending plan contained more money for education and health care without raising taxes.

 

"It's a budget that's good for parents and children," Blagojevich said. "It's a budget that's good for senior citizens. It's a budget that's good for working families, for taxpayers, for business, for doctors and for their patients."

 

In the end, Democrats had steamrolled opposition from Republicans. The Democrats, who control the Legislature, avoided a potentially damaging summertime session in which they would require the assistance of Republicans to implement a budget.

 

"I feel real good about the session," Blagojevich said. "And my only regret is that it has to end."

 

Register Star reporter Chris Kaergard contributed to this story.

 

Contact: achambers@rockford.gannett.com; 217-782-2959

 

In his own words

 

Gov. Rod Blagojevich's rhetorical style is energetic, colorful and odd:

 

"It's analogous maybe to free agency, when the Cubs are trying to get a free agent and you want to improve your team. OK? In my opinion, they should have made a move for Carlos Beltran. And I don't think you need to look for anybody else. You get him (and) he's a substantial improvement to your team. That's the way I look at Doug."

 

In May, explaining his decision to hire former Rockford Mayor Doug Scott as his environmental protection director

 

"I went to law school at a place called Pepperdine. Malibu, Calif., overlooking the Pacific Ocean. A lot of surfing and movie stars and all the rest. I barely knew where the law library was. So, you're asking me a constitutional law question. In fact, I got a 'C' in constitutional law, and I was lucky to get that." June 2003, discussing constitutional law

 

"I don't know what your SAT score was. I'll tell you what mine was. I had an 18 on my ACT score. I'm told that's kind of in the middle, maybe just below. If I can be governor of Illinois, Mihan, you can be president of the United States."

 

in April at the dedication of the Abraham Lincoln Presidential Museum. He was referring to high school student Mihan Lee, who had just read her award-winning essay on freedom.

 

"You're talking about individuals and coalitions, and I'm talking about right making might. You've got to believe in the power of ideas, man." In May, referencing Abraham Lincoln's Cooper Union speech while discussing state budget negotiations with reporters.

 

"An emaciated sot, an enervated glutton and an overindulgent whore-master. They never enjoy the things that they indulge in. Instead, those things should be rewards."

 

In February 2003, paraphrasing a passage from Lord Chesterfield's "Letters to His Son" to exemplify the "painful" process of resolving the budget deficit

 

"My understanding is that the conflict between the auditor general and (the Department of Central Management Services) is sort of like a prizefight between accountants not a lot of muscle there, but a lot of argument and quarrel."

 

In April, making light of disagreements between the state's auditor general and his central purchasing agency after the auditor general released a damaging report on the agency

 

"It does kind of remind me of that old Frank Sinatra song, 'That's Life.' 'That's what all the people say. You're riding high in April, you're shot down in May.' I just think this is part of government. This goes with the territory. The ups and downs of the business."

 

In May, responding to reporters' questions about his falling poll numbers

 

"Whether it be the Dred Scott decision, or Plessy v. Ferguson or Brown v. Board of Education, when you think about the key landmark decisions in courts, generally speaking, they've been about issues relating to freedom, issues that go back to what the Declaration of Independence has promised us, and they've been cases involving leaders in the African-American community and members from the African-American community."

 

In February, speaking at an event honoring Black History Month. The U.S. Supreme Court's decisions in Dred Scott and Plessy v. Ferguson impeded the cause of freedom for African Americans.

 

"There's a season for all things. A season to be born, a season to die, a season to plant and a season for pension reform."

 

In February, using a biblical metaphor to outline one of his legislative priorities to the Rockford Register Star's editorial board

 

"(Joel Brunsvold, the natural resources director) recommended why don't we just let him off, just kind of let him go and then go hunt him. But there's no sport in that. Can you imagine? We'd take him down to Pike County and just kind of let him loose. We'd all kind of get dressed up in those fatigues, in the camouflage, and we go out and there's stationary Flushy just kind of standing there. We're like all positioned ourselves. And the way that would probably work is they'd probably give the governor the best first shot. Right? Like in 'The Deer Hunter.' But we're not going to do that. Anyway, I rejected that option, totally rejected it. I thought it was unsportsmanlike."

 

In September, explaining an option for disposing of Flushy, a steer he bought at an Illinois State Fair auction

 

"I'm going to see the de facto governor."

 

In December 2002, speaking to reporters on his way to a meeting with outgoing Gov. George Ryan

 

Sources: Rockford Register Star reports, other news reports